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Working as an Advertising Professional

time-lapse photography of crowd of people on New York Time square during night time
Source

Industry Overview

British Columbia’s advertising industry includes ad agencies, public relations agencies, and other types of advertising professionals, such as producers of advertising materials and direct mailing. The majority of advertising professionals (approximately 80%) are employed in the Lower Mainland.
 

Job Outlook in BC

Advertising, Marketing and Public Relations Managers

job outlook in BC for advertising, marketing and public relations managers


Chart from WorkBC

Professional Occupations in Advertising, Marketing & Public Relations

job outlook in BC for advertising, marketing & public relations


Chart from WorkBC

WorkBC provides job openings projections in BC regions from 2021-2031:
 

regional employment outlook table


You can learn more about working as an Advertising Manager or Professional in BC from:

Advertising, marketing and public relations managers and Professional occupations in advertising, marketing and public relations

Profile for Advertising Account Executive 

Types of Employers

Advertising professionals are employed by advertising agencies and companies or government agencies with in-house advertising departments.

Salary

Salaries for advertising account executives vary widely depending on experience, responsibilities, and education.  In BC, the median annual salary for Advertising, marketing and public relations managers is $82,006.  The median annual salary for Professional occupations in advertising, marketing and public relations is $59,898.

In BC’s regions you can expect to earn:

Advertising, Marketing & Public Relations Managers

hourly wages for advertising, marketing and public relations managers

Professional Occupations in Advertising, Marketing and Public Relations

hourly wages for prefessional occupations in advertising, marketing and public relations NOC 1123


Charts from: Job Bank Wage Report

 

Working Hours

Most advertising professionals work full-time. Most average 9 to 11 hours a day and 50 to 60 hours a week. Weekend work is common.  Sometimes you have to work very long and irregular hours to meet deadlines. Those who are just started in the business tend to work the longest hours.
Source: Career Cruising, profile for Advertising Account Executive