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Marketing Specialists

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This guide will help you find the information you need to start working in British Columbia. You can use the menu buttons to move between sections of the guide.  They work to raise a company's public profile and increase sales.

NOC 2021: 11202/ NOC 2016: 1123

Job Description

Marketing specialists help organizations figure out how to promote and sell their products and services.

As a marketing specialist you do the following:

  • Research products, market trends, and consumer demands
  • Raise public awareness of companies’ products and services
  • Develop pricing, image, and selling strategies for products
  • Help develop promotional materials, such as flyers and pamphlets

Source: Career Cruising (profile for Marketing Specialist)