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Important Notice

The Skilled Immigrant InfoCentre (SIIC) will be closing on March 31, 2025 due to funding cuts. This website will no longer be available after this date. Please save any guides you would like ahead of the closure. If you have any questions, please email siic@vpl.ca.

How Do I Become a Sales Representative or a Sales Specialist?

In BC, there is no mandatory certification or licensing requirement to work as either a sales and account representative or as a technical sales specialist. However, employers may require a university degree or college diploma, preferably in a program related to their product or service. Fluency in a foreign language and/or experience working/travelling abroad may also be required by companies that import or export their products.


Because salespeople must be able to understand and explain the products and services they are attempting to sell, more prior related education and experience is generally expected from those working in highly technical industries such as science or IT. Some employers also offer extensive in-house training programs to provide employees with the knowledge and skills needed to successfully sell their company’s offerings.


Voluntary certification is available through the Canadian Professional Sales Association (CPSA) in three categories: Certified Sales Associates (CSA), Certified Sales Professionals (CSP), or Certified Sales Leaders (CSL). Voluntary USA certification is also available through the National Association of Sales Professionals (NASP) in two categories: Certified Professional Sales Person (CPSP) or Certified Professional Sales Leader (CPSL).

Sources: WorkBC & Career Cruising