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Writing Your Business Plan

A business plan will not only guide your process and keep you focused, but can be indispensable when it comes to obtaining grants and loans or attracting investors. Use the resources below to create your own business plan.

Choosing a Business Structure

If you’ve gotten this far and still want to continue, your first step will be to determine what type of business structure you want to go with: 1) Sole Proprietorship, 2) General Partnership, or 3) Corporation (either provincial or federal). 

Although the three business structures outlined above are the most common in BC, franchises, societies, and co-ops are also potential frameworks to consider. The resources below will help you learn the relevant distinctions between these legal frameworks so you can pick the right one for your business.

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Use this tool to compare different business structure options and help you determine which one may be the best fit for your business. Options covered are sole proprietorships, partnerships, corporations, and benefit companies.

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Information about how sole proprietorship and partnership businesses work in BC.

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Information about how provincially incorporated businesses work in BC.

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Information about how federally incorporated businesses work in Canada.

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A plain-language look at the relative advantages and disadvantages of incorporation. 

Conducting Market Research

Continue to explore the viability of your business idea by researching industry trends, identifying local competitors, and figuring out who your target customers will be. This research is not only critical for making sure that your business has a decent chance of success within the current economic climate and your geographical location, but will pay off in a big way when you're drafting your business plan, approaching banks or investors for funding, and developing an effective marketing strategy. The links below can help to get you started.

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Advice on how to get started, avoid common market research mistakes, and gather insights about your business.

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Find industry sector data, financial benchmarks, labour trends, business statistics, and more.

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Detailed aids to help you plan and execute your secondary market research, which will enable you to understand your industry, competitive and operating environment, as well how potential customers will respond to product or service.

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Online analytics portal that provides powerful tools and insights on Canadian business conditions and trends.

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Research BC's natural resource and economic data, find economic development surveys results, and access economic data and statistical information.

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If you don't have the time or patience to conduct your own market research, you can pay an expert to do it for you. Contact InfoAction, VPL's fee-for-service department, to learn more about this service or to request a free quote.

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Provides demographic information including Canadian census data, household spending on hundreds of goods and services and detailed business profiles from Dun & Bradstreet. Digital lifestyle data providing mobile phone ownership/usage, detailed social media behaviors and activities, and online shopping insights is also provided. Limited to 5 simultaneous users. Resource will time-out after 20 minutes of inactivity. Not optimized for phones and tablets.

For more information see our help guide.

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Everywhere for VPL cardholders
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Provides information on more than 2 million businesses throughout Canada. Tutorial available.

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Provides company, industry, and macroeconomic market research from three sources: Hoover’s Company Profiles, OxResearch, and Snapshots Series.

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Everywhere for Vancouver residents

Putting it All Together

Once you have a solid business idea in mind and can back it up with industry data, it’s time to compile all the work you’ve done so far by filling out your business plan. Use the resources and tools below to learn more about why it's so important to have a compelling business plan, what elements it should include and how those elements might be structured, and how to go about actually writing it all down.

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A brief overview of the various components that make up a business plan.

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A more detailed look at what goes into a business plan, who it's for, and how to write one effectively.

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Need help writing your business plan? Explore over 550 industry-specific business plan examples for inspiration.

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Shows actual business plans written by entrepreneurs in North America who are seeking financing for their business.

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An interactive business plan template that enables users to easily generate a custom business plan.

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Refer to this template to better understand the business plan’s components and find ideas and advice for making yours a success.

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Thousands of high quality, full-text, downloadable encyclopedias, handbooks, dictionaries and travel ebooks. *Also suitable for research at the elementary, high school and undergraduate levels.

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LinkedIn Learning offers video courses in business, computer technology, software, and creative skills, all conducted by experts in their fields.

New to LinkedIn Learning? View a video tutorial or visit the LinkedIn Learning FAQ page for more information.

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